Lay them both landscape.

Hi Sofia I definitely think brick lay would work better on the walls in the bathroom purely because you have a 30x30 on the floor and a 30x60 on the wall. You will find the tiles could look out of place trying to stack them. It would be a different matter if they did not share 1 or more dimension. Perhaps in the ensuite, consider doing something like this: [https://www.houzz.com.au/photos/what-architecture-beirutful-house-eclectic-patio-london-phvw-vp~14310278[(https://www.houzz.com.au/photos/what-architecture-beirutful-house-eclectic-patio-london-phvw-vp~14310278) Tile the floor and half way up the back wall with the "floor tiles", perhaps a tile or 2 above the vanity unit and then continue with the white tiles to the ceiling. You could hang your mirror so it covered about 1/4 of the "floor tile" and 3/4 of the white above the centre of the sink. In the main bathroom consider something like this: [https://www.houzz.com.au/photos/victorian-dream-bathroom-victorian-bathroom-london-phvw-vp~39122647[(https://www.houzz.com.au/photos/victorian-dream-bathroom-victorian-bathroom-london-phvw-vp~39122647) Tiling the back wall to the shower in the "floor tile" to the ceiling with the white tiles behind the loo to the ceiling. Alternatively, tiling the entire back wall with the "floor tiles". The first option may make the bathroom feel smaller if the shower takes up more than 1/3 of the back wall. Doing the two different options would give the bathrooms continuity, but also some individuality. I hope this helps. Look forward to perhaps seeing the outcome. James

Hi bigreader. It's not the tiles in the niche that are the problem. In fact, one piece of tile (30 x 60) will fit perfectly with no grout lines. It's the wall tiles around the niche space that will not line up with the side edges of the niche

Just a suggestion but have you thought about a deeper grout to showcase each tile a slightly deeper grey to the tile will showcase the patterns so they don’t get lost into one another.. Plus so much easier to clean! If you’re afraid to go too dark then go two shades darker than the tile.. Either way will work.. but as a professional having used similar tiles I always like to showcase with a deeper grout.. Just a thought!!