Hilltop Estate Carindale - Pre-sale Staging
The clients originally made contact in November 2016, and asked me to help them prepare their property for sale.
At the time, they had extended family living with them, and it was clear that the timing was not right for them to try and prepare the property for sale, especially in the lead up to Christmas. They opted to revisit the idea in the new year.
Contact was re-established in April 2017, and there was a sense of urgency to make it happen rather sooner than later, as they had purchased another block of land, and were eager to start the build on their new project, but needed to sell their home, to help fund the new build.
Although the property was less than three years old – it had been “lived in”, and the interior needed to be repainted. There were also a number of things that had not been properly finished when the property was first built i.e. walls had to be patched and plastered, doors had to be hung, door handles had to be fitted, lighting fixtures had to be changed, tiles had to be replaced and grouted etc.
We did paint colour selections for the interior and exterior, and prepared a list of things that needed to be attended to, in order to get the property market ready – including staging and some landscaping/gardening to create street appeal.
Fortunately, the owners have a commercial painting contracting business, and they were able to make this all happen pretty quickly.
Working closely with the agent to get a sense of who they would be marketing the property to, we staged the property with a young professional family in mind.
The property went to market at the end of May 2017, and sold after the first open home, for a record price in the area.
Client Brief: Help prepare and stage the property for sale.
At the time, they had extended family living with them, and it was clear that the timing was not right for them to try and prepare the property for sale, especially in the lead up to Christmas. They opted to revisit the idea in the new year.
Contact was re-established in April 2017, and there was a sense of urgency to make it happen rather sooner than later, as they had purchased another block of land, and were eager to start the build on their new project, but needed to sell their home, to help fund the new build.
Although the property was less than three years old – it had been “lived in”, and the interior needed to be repainted. There were also a number of things that had not been properly finished when the property was first built i.e. walls had to be patched and plastered, doors had to be hung, door handles had to be fitted, lighting fixtures had to be changed, tiles had to be replaced and grouted etc.
We did paint colour selections for the interior and exterior, and prepared a list of things that needed to be attended to, in order to get the property market ready – including staging and some landscaping/gardening to create street appeal.
Fortunately, the owners have a commercial painting contracting business, and they were able to make this all happen pretty quickly.
Working closely with the agent to get a sense of who they would be marketing the property to, we staged the property with a young professional family in mind.
The property went to market at the end of May 2017, and sold after the first open home, for a record price in the area.
Client Brief: Help prepare and stage the property for sale.
Project Year: 2017
Project Cost: $7,501 AUD - $10,000 AUD
Country: Australia
Postcode: 4152
